I'M A SMART DRESS IMPRINTED WITH THE DIGIMARC TECHNOLOGY

I'M A SMART DRESS IMPRINTED WITH THE DIGIMARC TECHNOLOGY

The Brick by Brick dress is inspired by the streets of Brooklyn New York City where graffiti art has been a pulsing visual phenomenon since the 1960’s. As a textile designer I find inspiration in graffiti especially in colours and styles of writing and drawing. I perceive it as a medium of what the vibe of the time, we are living in is. I designed the brick by brick dress to showcase a street and yet elegant aesthetic targeting a female who wants to empower her curves.

Follow the journey digitally of the product from production to purchase, use phase and disposal options. The Digimarc technology consists of an invisible printed pattern on fabrics to enable traceability throughout the life cycle of for example garments or other textile products. In order to get access to the information coded and printed on the textile, you need to scan the fabric using the Digimarc Discover App.

Check out the blockchain link about the Brick to Brick dress

WATCH THE DESIGN PROCESS

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